The story behind the flying dress photoshoot experience

ABOUT US

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From a Windy Day to a Global Experience

In 2016, on the golden sands of Miami Beach, something unexpected happened.

Photographer Alex Chaltcev and makeup artist Jozefina were enjoying a simple photoshoot when the wind suddenly caught a flowing dress. In that moment, everything changed — the fabric lifted, the movement came alive, and the image became something truly magical.

It wasn’t just a photo anymore. It was a feeling.

The client felt confident, elegant, and transformed. The next day, she returned with friends who wanted to experience the same moment. That was the beginning of what would later become the flying dress photoshoot.

More Than Just a Photoshoot

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Over the years, thousands of women from around the world have experienced the flying dress photoshoot.

What started as a simple idea has grown into a unique experience — combining fashion, travel, and photography into one unforgettable moment.

Each photoshoot is carefully planned to help you feel confident, beautiful, and completely yourself.

Wedding

Personal

Proposal

Meet Alex & Jozefina
Meet Alex & Jozefina
Meet Alex & Jozefina
Meet Alex & Jozefina
Meet Alex & Jozefina
Meet Alex & Jozefina

Meet Jozefina & Alex
Meet Jozefina & Alex
Meet Jozefina & Alex
Meet Jozefina & Alex
Meet Jozefina & Alex
Meet Jozefina & Alex

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Alex Chaltcev

Founder & Principal Photographer

is the heartbeat behind the lens. With over a decade of international photography experience—including seasons at Fashion Week—his direction turns first-time clients into confident icons. He personally conducts every photoshoot, guiding each guest through elegant, empowered poses that capture beauty in motion.

Jozefina Chaltceva

Co-Founder & Lead Stylist & Makeup Artist

is the soul behind the styling. With a background in both hairstyling and luxury beauty, she ensures each client looks and feels radiant. From makeup artistry to dress flow management, Jozefina’s presence is both grounding and glamorous. Together, they craft unforgettable moments for every guest who steps into one of their gowns.